Clare Froggatt_Leader

Role with it…

Over my career, I have gained extensive experience across a range of industries, from healthcare to engineering, while working in both in-house and agency settings. I’ve had the opportunity to apply my skills in creative roles at Finn Design, Rebus Creative and Prototype Creative, while also driving in-house initiatives at companies like Coors Brewers, Iceotope, and Angling Publications.

My self-employment with Make a brew further sharpened my entrepreneurial skills, resilience and determination, and my time with the NHS in South West Yorkshire Trust deepened my understanding of public sector dynamics. This diverse background has equipped me with a unique perspective and a versatile skill set.

Skills & Experience

Skills

Brand positioning and story telling narrative development.
Art and image direction.
Coaching others to develop their own creative ideas and direction.
Ensuring brand consistency across multiple campaigns in large organisations.

Experience

Make a brew, Chief Brew Maker, Feb 2019 – Present
Iceotope, International Marketing Development Manager – Previous
Rebus Creative, Co-founder and Director – Previous

Work

Maintained a cohesive visual and thematic style for projects and campaigns.
Building an environment for the creative team to work in and overseeing their ideas and projects.
Developing ideas for advertising or promotional campaigns.
Pitching concepts to clients, or presenting to directors in-house.
Overseeing several projects from start to finish, keeping to deadlines, and signing off on these projects before they are presented.

Skills

Supervising and managing on and offline projects. 
Managing timescales, budgets and resource allocation.
Implementing processes, switching up and integrating management software.

Experience

Make a brew, Chief Brew Maker, Feb 2019 – Present
Prototype Creative, Project Manager, Apr 2016 – Aug 2017
Iceotope, Market Development Manager, Dec 2017 – Feb 2019.

Work

Attending client meetings for briefing and interim project delivery.
Running weekly project meetings with the team
working with project management tools like Gantt Charts or software systems like Basecamp or  Monday.

Skills

Strategic Marketing Plan creation to align with business goals.             
Financial forecasting and monitoring, and project budgeting.
Integrated marketing campaigns (international).
… and much, much more…


Experience

Point Solutions, Interim Marketing Manager – Previous
Iceotope, International Marketing Development Manager – Previous
SY Pumps, Freelance Marketing Consultant – Current (Make a brew)

Work

Managed all in-house marketing activities including content creation, campaign management, campaign conceptualisation and delivery.
Exhibition planning, conceptualisation, delivery, and attendance.
Creation of strategic marketing plans for multiple organisations, including all aspects of monitoring and delivery.

Skills

Budgeting projects and creating proposals to win work
Building long-term relationships with clients, suppliers and team members.
Managing cross functional team members to seamlessly complete projects.

Experience

Make a brew, Chief Brew Maker, Feb 2019 – Present
Iceotope, Market Development Manager, Dec 2017 – Feb 2019.
Wortley Golf Club, Marketing & Communications  Director, March 2024 – Present

Work

Recruitment Campaign: managed the entire project from concept, campaign creation to final delivery. Improved club communications by introducing a monthly newsletter.
Increased membership ny 50% IN 6-months
Developing strong client relations with existing and new customers.

Leading by example

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Download my CV